LinkedIn marketing & websites for startups and SMEs

We combine LinkedIn Marketing and strategic Website Design to visibly position startups and SMEs, build trust and generate qualified B2B leads in a predictable way.

Free intro call
Hendrik Gierer
Caroline Peters

Every project benefits from what we've already built for our clients. Proven strategies, structures that turn visitors into customers and a clear path to more qualified leads.

GKA
Bravehearted
GKA
Bravehearted
GKA
Bravehearted

Our services

Everything you need for a strong B2B positioning.
B2B-Positionierung notwendig ist.

Your Marketers with an Entrepreneurial Edge

We didn't start in an agency. Our background is in industry, consulting and running our own companies.
That's what shapes how we work: always looking at the full picture, not just the marketing layer.

Hightide grew out of 7+ years of consulting for startups and SMEs. Today, we help entrepreneurs get found on LinkedIn and through their website in a way that creates real visibility and drives measurable growth.

More about us

Our projects

Our goal is to build lasting relationships, not just deliver projects.
Every project you see here stands for a collaboration that went deep.

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What our customers say about us

Michael Meser

Prof. Dr. Michael Meser

Co-Founder Gesellschaft für Kapitalmarktanalyse mbH
Financial Advisor

“Caro and Hendrik provided outstanding support throughout the entire process of building our website and optimizing our SEO. A special highlight is the logo they created for GKA. It is not only visually appealing but also captures our identity perfectly. From the very beginning, their expertise, structured approach, and friendly manner inspired great confidence. We were kept transparently informed at every stage of the project and felt exceptionally well taken care of. I can recommend Hightide without reservation.”

Jan L2R

Jan Stock

CEO L2R GmbH
Health Startup

“Great communication throughout. Working together is always efficient, constructive and enjoyable. Thank you for the professional work!”

Simon Pentzien

Associate Partner Gerlich Bönig Attorneys
law firm

“Finally, people who know what they're doing. They understood my business immediately, came fully prepared and delivered creative solutions fast. Highly recommended.”

A woman standing in front of a house

Kathrin Immel

COO appleute GmbH
KI & App Agency

“The Personal Branding Workshop with Caro was incredibly helpful for reflecting on and improving my LinkedIn strategy on a more solid foundation. Thanks for the great impulses and critical questions! :-)”

Kevin Scholten

Co-Founder of Nomadico Coliving
Coliving Startup

“Working with Caro was super easy. She immediately got the direction we were going for and translated it into well-structured, engaging content. On top of that, she’s quick, proactive, and very easy to communicate with - which makes a big difference. Would definitely recommend Hightide if you’re looking for a reliable and creative partner.“

Hidde Bruinsma

CEO & Co-Founder Jong Juridisch
Radio Show & Podcast

“Hightide is a great partner to work with. They’re fast, creative and spending as much time as needed to bring the project to a good end result. Next to that they’re very kind and also proactive in tracking if you need anything else for the project, while they keep giving feedback after the project. Would definitely work with them again in the future!”

Simone Sabbione

Simone Sabbione

CEO & Co-Founder Meliodays Medical GmbH
FemTech Startup

“Working with Hightide Media was a consistently positive experience for me. The team impresses with fast response times and exceptional organizational expertise, which means that projects always run smoothly and efficiently. Hightide also proactively brings in innovative ideas for content and strategies, remains open to feedback and flexibly adapts our social media approach to changing requirements. I can highly recommend Hightide Media as a future-oriented and results-oriented social media partner.”

Peter Wehner

Founder Pickleball Crew
Sports Community

"Caro was a fantastic support for our Pickleball crew. She developed our logo and corporate identity, shaped the look and feel of our website, and worked closely with our web developer. She also built our Google presence and optimized our social media channels on Instagram and LinkedIn. The collaboration was hands-on, solution-oriented, and consistently positive, we’re absolutely satisfied!"

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Your LinkedIn profile gets visitors, but no inquiries?

We show you exactly why your LinkedIn profile is currently underperforming and what you need to change to get more reach, relevance and leads.

Book a LinkedIn audit

Your LinkedIn profile is your digital business card. We analyze it and show you exactly what's holding your growth back.

  • Detailed handout for profile optimization

  • Specific text suggestions for slogan and info area

  • Professional background banner, ready to use

Book LinkedIn Audit
Arbeiten am Computer.
LinkedIn Seite ist geöffnet.

What sets Hightide apart

In a world where everyone is talking, we help the right people get heard.
We work with impact startups and entrepreneurs who genuinely want to make a difference. And because we've been in their shoes, we know exactly how it feels to be on the other side.

Free intro call

🌊 Startup & VC expertise

Drawing on our experience advising startups and SMEs, as well as building our own ventures, we have a deep understanding of the startup and VC world.

Entrepreneurship is our passion. That's why we actively engage in the ecosystem beyond our day-to-day work.

🌊 Broad industry experience

We bring experience from a range of industries: metal manufacturing, finance, eCommerce and sport.

Through our projects, we've also gained deep insight into Health & FemTech, ocean conservation and podcasting.

🌊 More than business administration

Our experience is not only business administration, which is why we can also understand technical topics well.

Hendrik has completed his master's degree in industrial engineering, for example, and Caro is closely connected to the deep tech sector through her venture scout role at a VC.

🌊 Overall view

Strong positioning doesn't come from isolated measures. To truly stand out, you need to see the full picture: business model, company and personality together.

We don't see ourselves as an execution partner, but as a strategic one that thinks along with you and looks beyond the surface.

🌊 Hands-on mentality

We see problems and we address them directly. Our hands-on mentality depends on flat structures, quick decisions and clear responsibilities.

At the same time, we work with defined processes that leave enough room to act pragmatically and implement solutions efficiently.

🌊 Commitment

We consciously work with impact startups. Through their mission, we too have an indirect positive impact and can contribute to making the world a little bit better.

Darüber hinaus unterstützen wir verschiedene NGOs pro bono, weil wir glauben, dass gutes Marketing nicht nur Unternehmen, sondern auch der Welt zugutekommen kann.

Our principles

From day one, we've followed clear principles and values. We grow with every collaboration and deliberately choose projects that align with who we are and the Hightide mentality.

Trust first

It's important to us to fully understand you as a person and your company in order to represent you in the best possible way.

Down to earth

We're your partner, not just your agency. We talk to you the way we'd talk to a friend: honest, empathetic and to the point.

Radically honest

For us, radical honesty and clarity are crucial. In internal communication as well as externally.

Deeply human

For us, empathy is a non negotiable. Only those who listen can create content that really hits the mark. And that is exactly what we aim for.

Contact us

Send us an email or book an appointment directly with Hendrik or Caro via Calendly.

hello@hightide-media.com

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