Hightide was born from 7+ years of consulting for startups and SMEs:
Today, we focus on effectively positioning companies via LinkedIn and Websites and allowing them to grow measurably.
In a world where everyone speaks, we help the right people be heard.
We work closely with impact startups and investors to make their impact visible and sustainably strengthen it.
From our experience in startup and SME consulting as well as from our own start-ups, we have a deep understanding of the startup and VC world. Startups are our passion.
That is why we are also actively involved in the ecosystem away from day-to-day business.
We come from hands-on experience. Having worked across industries such as metal manufacturing, financial services, and sports communities, we combine practical know-how with deep insights from projects in health & femtech, radio shows, and podcasting.
Our experience is not only business administration, which is why we can also understand technical topics well.
Hendrik has completed his master's degree in industrial engineering, for example, and Caro is closely connected to the deep tech sector through her venture scout role at a VC.
From our multi-faceted experience, we know that it is not enough to focus just on individual aspects of a company. For good positioning and strong (personal) branding, it is important to include the overall view and also to look behind the scenes.
We do not see ourselves as an executive, but rather as a service provider with deep insight.
We see problems and we address them directly. Our hands-on mentality depends on flat structures, quick decisions and clear responsibilities.
At the same time, we work with defined processes that leave enough room to act pragmatically and implement solutions efficiently.
We consciously work with impact startups. Through their mission, we too have an indirect positive impact and can contribute to making the world a little bit better.
With our know-how, we also support various NGOs in their marketing pro bono.
Since day one, we have been following clear principles and values. We grow with every collaboration and consciously choose projects that are in line with our high-tide mentality.
We attach great importance to seeing you as a person and company in order to represent you in the best possible way.
We are your partner on equal footing. We talk to you as we do with our friends and families: clearly, emphatically and comprehensibly.
For us, radical honesty and clarity are paramount. In internal communication as well as externally.
For us, empathy is a prerequisite: Only those who listen can create content that really hits the mark. And that is exactly what we aim for.
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