Meet Hightide Co-Founder Hendrik
"I'm driven by marketing that feels personal and tangible.
Personal, so that every user feels seen. Tangible, as direct growth in your business. Every client and every company has a unique business model. Understanding your business mode, choosing the right channels, planning content, creating compelling creatives and optimizing campaigns fascinates me time and time again. The variety and the endless possibilities for solving challenges are what make digital marketing so exciting to me."
I hold a master’s degree in industrial engineering and have gained professional experience in management consulting, engineering, and mechanical engineering.
Throughout all these roles, I was repeatedly involved in digital marketing and realized how much I enjoy business-driven marketing. That passion eventually led to the founding of Hightide Media.
I enjoy working strategically, analytically, and creatively. I love analyzing business models and developing perfectly tailored marketing strategies, even if that means thinking outside the box.
I live for the moment when a plan comes together. When marketing truly makes an impact on the business.
In the past, I’ve supported startups and SMEs in sectors like engineering, metal and mechanical engineering, healthcare, and consulting.
I'm drawn to projects where established companies want to unlock even more potential: in themselves, their products, and their services.
