LinkedIn Profile Audit & Optimization

We'll show you why your profile and posts are currently performing below their potential and what you specifically need to change to achieve more reach, relevance and leads.

Book LinkedIn Audit

Why your Linkedin profile doesn't perform

Most LinkedIn profiles don't fail because of content, but because of the basics.

⚡️ Unclear headline & positioning

At first glance, it's not clear what you stand for and why people should follow you or contact you.

⚡️ Profile not intended as a funnel

Your profile provides information, but does not lead to action (DM, appointment, request).

⚡️ Algorithm misconceptions

Content is written for people, but is not played out in a LinkedIn friendly way.

⚡️ No clear target group fit

Content and profile speak too broadly and do not reach a specific target group.

⚡️ Network unsuitable for the target group

You may have a lot of followers, but you actually want to reach completely different target groups.

⚡️ Content without a strategic role

Posts exist, but they don't serve a clear purpose.

This is exactly where our LinkedIn Audit comes in.

Book now

The Benefits of a LinkedIn Audit

Clear positioning for your target group
Better findability & profile conversion
Specific recommendations instead of general tips

Our Linked audit options

LinkedIn Profile Audit

We analyze your LinkedIn profile and provide you with specific recommendations for maximum impact based on current LinkedIn best practices.

Learn more

LinkedIn Post Audit

We'll analyze your recent LinkedIn posts and show you why they're not (yet) delivering what they could.

Learn more

What’s Included in the LinkedIn Profile Audit?

As part of our LinkedIn profile audit, we conduct a comprehensive analysis of your personal brand or company profile.

You receive a detailed optimization handout, including concrete copy suggestions for your profile headline, bio, or company description as well as a professionally designed LinkedIn banner ready for immediate use.

We analyse:

With your LinkedIn profile - whether as a personal brand or as a company - you guide your audience. You show who you are and what your company stands for. The clearer you communicate this and the more relevant people you reach the stronger your funnel becomes.

Our LinkedIn profile audit includes:

  • Profile photo & banner

  • Optimizing LinkedIn cover image and background image

  • Info (biography)

  • Focus area

  • Professional experience & education

  • Skills

Well-founded LinkedIn profile optimization will make your profile

  • more clearly positioned

  • more convincing for decision makers

  • stronger in lead generation

LinkedIn Profile Audit + Setup

-

Standalone

Posts create visibility, and your profile converts them into revenue.

Plug&Play optimizations

We analyse:

Profile photo & banner

Headline

Info (biography)

Focus area

Professional experience and education

Skills

You'll get:

Analysis document including optimization suggestions (copy-steable)

Book Audit

What’s Included in the LinkedIn Post Audit?

We analyze your last five LinkedIn posts in detail.

You receive concrete, actionable recommendations on how to improve structure, hooks,
and messaging to strategically increase reach and engagement.

LinkedIn Post Audit

-

Standalone

If you want to master LinkedIn alone. We'll show you how to write even better.

Analysis of 5 posts

We analyze:

Post type

Hooks

Content & Strategy

Formatting and length

Call-to-actions

performance

You get:

Analysis document including optimization suggestions and tailor-made guidelines

Book Audit

LinkedIn posts are your superpower

Maybe not quite as extreme, but they're your lever to reach people on and off your network. In your posts, you can combine your views, updates, or experiences. If you do it well, you can build up a strong network.

Our LinkedIn Post Audit includes:

  • Analyze your last five LinkedIn posts

  • Review of hook, storytelling, and CTAs

  • Review content related to your profile

  • Review of posting time and performance

  • Analysis of other elements such as shape type and length

  • Specific recommendations for action on LinkedIn post optimization

The results:

  • Clearly understandable feedback

  • Specific suggestions for improvements for future posts

  • Better engagement and reach

“Really good feedback. I usually think that someone unpacks the 0815 recommendations in an audit. But it wasn't like that. Hightide does what we do for our customers. Tangible recommendations for action, derived accordingly. I was able to implement a few things right away and the rest is in the pipeline.”

Hans Ratzmann

Founder & CEO, quiteBOLD GmbH
Digital marketing consulting

Our LinkedIn Audit Process

Free intro callBook LinkedIn Audit
LinkedIn Audit

1️⃣ Book LinkedIn audit

In a 15-minute call, we discuss your goals, review your current LinkedIn presence, and determine which audit is the right fit for you.
LinkedIn Audit

2️⃣ ️Analysis by our team

Based on latest LinkedIn Best Practices & Trends.
LinkedIn Audit

3️⃣ Concrete Feedback & Recommendations

Clear, understandable and easy to encorporate.
LinkedIn Audit

4️⃣ Optional: further support from us

From a LinkedIn Audit to a long-term partnership to boost your LinkedIn permanently.

LinkedIn Profile Audit with a Strategic Consulting Approach

With over 7 years of consulting experience, we know that a LinkedIn profile only performs when it is strategically aligned with your business model, target audience, and positioning.

That’s exactly why our LinkedIn audit goes beyond surface-level optimization.We create the foundation for measurable visibility and qualified inbound inquiries through your LinkedIn profile.

More about us

Make LinkedIn a channel that works for you

Send us an email or book an appointment directly with Hendrik or Caro via Calendly.

hello@hightide-media.com

More contact options

Our LinkedIn Marketing services

We’ve built numerous LinkedIn profiles and tailored our LinkedIn services
specifically to support you in the most effective way possible.